Squeeze Pages to Get to the Top of Google

If you have read my previous blog, you know that I have been spending time lately developing landing sites for our expired listing lead software that quickly get to the first page of google for a given search term. The benefit of this technique is obvious in that five hours worth of work can result in a torrent of traffic that would have otherwise cost a fortune. Unfortunately, each of these sites takes about five hours worth of work to develop using Dreamweaver, or at least three hours using Xsite Pro.

However, recently I have found a tool that promises to shorten that time investment into about an hour from start to finish, not including the research into the keyword. The tool is simply a Wordpress Theme generator that quickly turns any Wordpress installation into an active and formatable landing page. The actual term for the sites that result from this Wordpress theme are Squeeze Pages (landing pages designed to attract leads online.)

So what is the advantage of this new tool?

Actually, there are a couple. The first is that Google loves Wordpress blogs which gives you a leg up when you get started. The second is that all that is required to create an effective lead generation page is to upload a wordpress blog, choose the theme, and type your keyword-optimized advertisement. As I said before, it is a lot quicker than creating a site from scratch, and once you have modified your template, you only need to make minor modifications to the text to optimize it for another keyword. As I said, this tool promises to save a lot of time.

So just to re-cap, what do you do in order to get a site to show up on the first page of google?

1) Use the google keyword tool to find a search term that your target client would typically search. Find keywords that have a large number of searches, but few sites that are directly optimized for that site.

2) Register for the URL of that keyword. If possible, get the .com version

3) Create a Wordpress Blog (many web hosts that offer the cPanel control panel have an automated installer built in.)

4) Upload your squeeze page theme.

5) Modify the text and images of the theme to meet the needs of your brand. I would recommend making these changes, then downloading the version to your hard drive so that you only need to make the formatting changes once.

6) Publish the blog, place the appropriate links back to your real estate home page.

7) Start placing backlinks.

What you will find is that your site will initially get indexed pretty far down the google ladder, and occasionally won’t get indexed at all. (this happened to me with realestatecountry.net.) Regardless, over the next few weeks, start adding links to the site from any real estate-related websites that you have access to. Place a link back to the site on your ActiveRain blog as well as any other blog you manage. Get as many links from real estate-related sites back to the page as these will ultimately determine where your site ends up on the search engine ladder.

After a few weeks, if you have sufficient links, your site should creep to the top of the search engine ladder. As an example of how this technique works, google expired listing leads. How many entries that link back to 4MySales or Barrett Niehus can you count?

Working With a Search Engine Loophole for MSN Live

I am still exploring and learning about the world of blue hat to promote my 4MySales Site and the $149.00 discount to the RedX expired listing leads system and discovered a few new tools that look promising. I recently learned about a loophole that a black hat group claims to in MSN Live’s search algorithm. I found an pdf e-book that details exactly how to exploit loophole and went ahead and bought it. The e-book “The Ultimate Search Engine Loophole” describes in great detail how to create a single landing page that funnels visitors into your main site and uses blog multiple blog links to increase the page rank of that landing page in the MSN Live search engine to a high level.

The approach that the e-book describes is straight forward, but does require a single landing page that is light on text, a keyword specific URL, and a number of blogs, preferably Wordpress, that you can update with a linking algorithm or plugin. This weekend I put up two landing pages for two targeted keywords and started updating my blogs as well as convinced a few of my friends to add the plugins with my links to their blogs. It is probably too early to tell if I have been successful, but hopefully the approach recommended by the Ultimate Search Engine Loophole will result in a huge increase in traffic.

If you are thinking about using this approach yourself, I do feel that I need to mention that the loophole e-book was designed for the web group that exploits these loopholes for black hat programs, so the actual e-book does make reference to other more nefarious approaches to SEO.