Friday, February 06, 2009

Increase Your Online Traffic Using Two Simple Methods

I am learning about to promote the RedX REALTOR Lead generation service so I have spent time on the SEO blogs, am a regular attendee of online marketing webinars, which by the way I am applying to Bloom’en, and spent hundreds of hours reading and watching videos on online promotion.

So what have I learned? The answer is quite a bit, but to simplify my learning, there are two basic approaches to increasing links to your site and increasing the site’s visibility on the main search engines. The first approach is to attract organic backlinks from the trillions of websites that are out there. The second approach is to generate your very own websites that you administer and place links on those sites to your own. Both approaches can be accomplished legitimately, or through black hat methods, but using both approaches together is very effective at generating the links that results in higher search engine placement.

We are all very familiar with the first approach, so I will spend my time on the second. The second approach is what I want to talk about because we are talking about creating decent page rank links to your site from other sites that you control. So what do I suggest? I have the following list to help get you started:

1) Online social networks rank really well. Odly enough, pageflakes and not so strangely facebook show up well on search engines as does Linked In links. If you don’t have accounts with links to your primary site, it is time to step up your online footprint.

2) Squiddo and Hub pages: If you have not created a lens in sqiddo or a hub page, consider doing so. By creating and administratin these pages, you can create some great links to your site from a page that has a relatively high page rank.

3) Create your own directory, forums and management websites. There is a lot of software available in the open source community that you can use to create unique sites that cater to your area of specialization or your neighborhood. Create them and sponsor them from your home page with anchor links.

4) Multiple blogs. I know it is time consuming, but as a google product, Blogger has a very high page rank; which means any links from a blogger site will have a high weight. Create a number of blogs, (don’t link them together) and add backlinks to your primary site. Recruit guest bloggers or pay per article ghost writers to create content. There are software programs out there that will actually scrape content from other sites, but these will get you banned from blogger. Unique original and legitimate content is best.

The intention with this program and what I have described is simply to expand your online footprint wherever possible. If you can create single page websites, or sites that have a lot of content, use them to drive traffic to your primary website. I know that time is valuable and what I have discussed above can initially take a lot of time, but the real estate market is becoming extremely cutthroat and your success may ultimately rely on how many people can find you online.

1 comment:

Maurizio Salamone said...

Don't forget that the best way to increase visits and Google ranks is to produce HIGH QUALITY CONTENTS.
Only then you have to work on the "Optimizzation" variable.
Unfortunately, many time people wants thousands of visits on Garbage-websites. ;-)